An e-commerce build

This one is shown without the brand attached, so the detail is in the mechanics rather than the identity.

The interesting problem was not the storefront. It was payment. In a category that most acquirers decline, getting a working checkout meant approaching providers in sequence, being turned down, and understanding precisely why each one said no before approaching the next. The site had to be ready to switch provider without a rebuild, so the checkout was kept behind an interface rather than wired directly to one vendor.

The catalogue side is ordinary work done carefully. Structured product data, consistent pricing held in one place, and a guide layer that does the ranking work the product pages cannot.